We're incredibly thrilled (and honestly a little emotional!) to announce that the BOP Button is now officially available at all Harvey Norman stores across Singapore, starting 25 October 2024.
This is such a milestone for our team. The BOP Button was born from deeply personal experiences from our Executive Director, Jer Yaw Chen, where he felt helpless during family emergencies involving his ageing parents. It has been a labour of purpose for the team to bring BOP from concept to megastores is a dream come true. What started as a quiet effort to help seniors in public rental flats has now grown into something we can finally bring into everyday homes—thanks to our exclusive retail partnership with Harvey Norman. Their support helps us take BOP from limited government project into the hands of families who need it island-wide.
Also, we are especially grateful to Silver Streaks for covering this special retail launch and for featuring JY’s personal journey so thoughtfully. It captured the heart of why we do what we do—thank you for helping us share that with the world. Do check out the Silver Steak article in the link below :
https://silverstreak.sg/singapore-bop-alarm-button-seniors/
Whether you're a caregiver, a senior, or just someone thinking ahead for your loved ones, do drop by your nearest Harvey Norman Store to check out the BOP Button.
From our hearts to your home,
