SINGAPORE, 18 September 2025 – BOP Pte Ltd, a leading innovator in senior care technology, is delighted to announce that its groundbreaking BOP Button has won the prestigious Singapore Good Design SG Mark Award. This award recognises the BOP Button’s exceptional design, which combines empathy, ethics, sustainability, inspiration, and value to enhance seniors’ safety and independence while providing peace of mind to their families.
The Singapore Good Design SG Mark Award recognises product designs that raise industry benchmarks and create positive change. This accolade was presented to BOP at the World Design Business Forum, an event that brings together global and local leaders to explore the economics of good design.
Conceived from the personal experiences of caregivers, the BOP Button’s intuitive one-button activation ensures ease of use even under stress, which is especially crucial as seniors often feel intimidated by technology.
Leveraging on state-of-the-art wireless technology, the BOP Button offers two-way voice communication with the 24/7 BOP Response Centre. Furthermore, family members can use the BOP Mobile App to stay informed through timely event logs. This user-centric approach prioritises dignity, independence, and safety for seniors, addressing both practical and emotional well-being needs.
The Singapore Good Design SG Mark Award evaluates products based on empathy, ethics, sustainability, inspiration, and value. The BOP Button excels in all these areas:
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Empathy: The BOP Button’s design prioritises ease of use, with a large, easy-to-press surface. Furthermore, it connects seniors-in-distress to a 24/7 BOP Response Centre, where eldercare-trained call-agents are on standby to provide immediate assistance.
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Ethics & Sustainability: The BOP Button is engineered for exceptional energy efficiency, ensuring long battery life while upholding the highest standards of data protection, privacy, and safety. Designed to be minimally intrusive, it eliminates the need for cameras or wearable devices, offering seniors a discreet solution that preserves dignity and independence.
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Inspiration: By empowering seniors to maintain independence and manage safety, the BOP Button lowers technological barriers, encouraging broader technology adoption and potentially leading to a richer, more engaged lifestyle.
“We are truly grateful for this award—it affirms our commitment to creating innovative solutions that improve the lives of seniors and their caregivers. We are committed to continue bringing forward more purpose-driven age-tech solutions that empower seniors to AGE WELL.” Jer Yaw CHEN (Executive Director, BOP Pte Ltd)